Sales kickoff events

Energize Your Sales Teams with Dynamic Sales Kickoffs

Create impactful SKOs that unify your sales teams around the globe. Seamlessly manage your annual sales kickoff from start to finish, ensuring every team member feels connected and engaged.

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Branded sales kickoff event app home screen beside a sales team applauding during a session
Branded sales kickoff speaker badge beside a matching self check-in kiosk

Build excitement around your brand

Align your sales kickoff theme with your company brand using customizable event pages, email invites, badges, apps, and check-in kiosks.

Elevate your SKO with a stunning event page

Build your sales kickoff landing page from scratch or customize one of our templates with our intuitive drag-and-drop Event Website Builder.

Happy with your design? Clone it or save it as a template for future events.

Sales kickoff event page built in the event website builder
Sales kickoff registration with attendee categories and add-on options

Build flexible registration paths that adapt to any sales meeting

Our advanced event registration workflows adapt to any in-person or virtual sales kick-off:

Create RSVP lists and only allow your sales organization to register.
Set up multiple registration categories: VIPs, sales leaders, sales managers, sales reps, guest speakers.
Allow sales professionals to sign up for add-ons such as product training, happy hour, or team building activities.
Add custom fields and conditional logic to capture travel information, t-shirt sizes and other essential information.
Badge Designer creating a sales kickoff speaker badge with a photo, title, and QR code

Create stylish and professional team badges

Effortlessly design event badges in any format and style using our intuitive drag-and-drop Badge Designer.

Streamline check-in and badge printing

Ensure a smooth event check-in experience at your in-person events:

Allow team members to check themselves in and print their badge in less than 20 seconds.
Or check everyone in by scanning their QR code at the door.
Sales kickoff check-in and onsite badge printing
Sales kickoff agenda with keynote and breakout sessions and speakers

Effortlessly manage your agenda and speakers

Create a multi-track sales kickoff event agendas with concurrent sessions and multiple keynote speakers. Easily import sessions and speakers in bulk, and use mass editing to save even more time.

Engage your sales team, wherever they are

Leverage your sales kickoff meetings to build team spirit and generate excitement around your products.

Mobile App: Enable team members to connect, chat, and schedule meetings.
Virtual Event Hub: Stream product updates and success stories live, then make the recordings available on demand. Facilitate interactions via lounges, breakout sessions, and interest-based networking.
Surveys & Polls: Give your salespeople a voice with interactive polls, surveys, and Q&A sessions.
Sales kickoff session streaming in the virtual event hub with a live poll and session details
Gamification challenges and leaderboard for a sales kickoff

Foster team spirit with gamification challenges

Keep your entire sales team engaged by introducing playful team building exercises:

Create fun challenges like a scavenger hunt or trivia quizzes.
Reward team members for actions like connecting on the app or matching in a networking session.
Display top performers on a live leaderboard both on the App and Virtual Event Hub.

Optimize SKOs and RKOs with data-driven insights

Leverage in-depth event analytics to create even more impactful SKOs and RKOs next year:

Report on registrations, attendance, engagement, and more.
Create audience lists for internal marketing campaigns.
Analyze attendee data across multiple sales meetings for valuable insights.
Sales kickoff analytics on registrations, attendance, and engagement

Ready to transform your sales kickoff?

Book a demo with Accelevents today and see how our event management software can elevate your sales meetings.

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Trusted by
G2 rating: 4.7 out of 5 stars
Capterra rating: 4.7 out of 5 stars

FAQ

Look for a platform that handles invite-only registration, a multi-track agenda, onsite check-in and badges, an event app, and live streaming for remote sellers, all on one attendee record. Ensure it offers 24/7 support from a team that responds in less than 21 seconds, 24/7, and check its ratings on review sites such as G2 and Capterra.

Use a leadership keynote to present goals, quotas, and new sales strategies, then follow with breakout sessions for detailed discussions and interactive Q&A panels to answer team questions.

Boost team morale with an interactive mobile event app, gamification challenges, and interest-based networking opportunities.

After an SKO, send personalized thank-you emails, share session recordings, and collect feedback through surveys.

In person builds the most energy and team connection, virtual cuts travel costs for large or global teams, and hybrid lets regional reps join the main stage remotely. Many companies run an in-person kickoff, stream the keynotes, and post recordings for anyone who cannot travel.

An SKO (sales kickoff) opens the sales year with goals, training, and recognition for the sales team. An RKO (revenue kickoff) widens the audience to every revenue team, including marketing, customer success, and partnerships, so everyone aligns on the same targets.

An SKO, or sales kickoff, is an event held at the start of the fiscal year that brings the sales organization together to share strategy, targets, product updates, and training. Many companies widen it into a revenue kickoff (RKO) that adds marketing, customer success, and partners. SKOs run in person, virtually, or as hybrid events.

Open with a leadership keynote on last year’s results and this year’s goals, then cover the product roadmap and customer success stories. Add role-based breakout sessions for training and skills practice, an awards segment to recognize top performers, and time for networking and team building. Close with a clear call to action. A multi-track agenda builder keeps each team’s sessions in one schedule.

The strongest themes tie directly to the year’s main goal, such as entering a new market or launching a product, and carry through the event page, badges, app, and stage. Popular ideas include awards for top performers, customer panels, role-play competitions, and gamification challenges with a live leaderboard that rewards attending sessions and connecting with colleagues.